You Were Hacked Before You Knew You Had Something to Lose

No one ever sees the breach coming. Not until it’s already happened. Not until the email was opened, the file was scraped, the network was copied, the photo leaked, the server wiped.

And by then, it’s not just about recovery. It’s about exposure. It’s about leverage. It’s about who saw what—and what they’ll do with it.

At Potter & Co., we don’t offer generic cybersecurity. We deliver executive-grade cyber intelligence and digital security strategy. Quietly. Precisely. Effectively.

Our clients don’t need another dashboard. They need a forcefield. They need to know when they’re being targeted before it’s visible. They need to know what to do when a message gets intercepted, a network gets surveilled, or a private conversation ends up in the wrong hands.

And they need to do it without causing panic, noise, or institutional breakdown.

That’s where we operate.

We support executives, boards, institutions, high-profile individuals, and legal teams facing complex digital threats—before, during, and after an attack. From reputational manipulation to data theft, from deepfake disinformation to coordinated phishing campaigns, the modern threat landscape isn’t just technical. It’s strategic.

It’s not just about locking the doors. It’s about knowing who’s knocking, and why.

Our approach combines discreet digital defense with real-time intelligence. We identify active threats, track potential attackers, and help clients assess not only where they’re vulnerable—but who might be exploiting those weaknesses already.

We also manage the digital risk others ignore.

Like the compromised executive assistant who never knew their personal cloud was breached. Or the social media campaign quietly gathering data from a politician’s inner circle. Or the leaked client file that started as a screenshot shared in confidence.

We clean up what others miss. And we lock down what others assume is already secure.

Potter & Co. specializes in digital containment. That means we not only respond to incidents—we keep them from becoming public, operational, or viral. We help clients avoid triggering media, legal overexposure, shareholder fear, or employee revolt. We preserve confidence while neutralizing the threat.

Some of our most critical work is invisible.

A digital whisper campaign designed to damage an acquisition before it closed. A data breach buried in layers of third-party contractor access. A personal phone compromise that led to extortion. In each case, our team identified, intervened, and restored control—without disruption, and without a headline.

We know the threat vectors. We’ve studied the attackers. And we’ve seen how even the most sophisticated teams can be taken off-guard. Because cyber threats today don’t always come with alarms. They come wrapped in familiarity. A message from someone you know. A link you trust. A brand you follow.

Which is why we build real resilience. Not just for systems—but for people.

We educate, advise, monitor, and act. We train boards. We vet digital vendors. We investigate leaks. We simulate risks that mirror what adversaries are actually doing, not what the compliance checklist told you to expect. And we create pathways for recovery that restore confidence without creating exposure.

We also understand the legal and reputational impact of a digital compromise.

We work side-by-side with counsel when data theft turns into litigation, when whistleblower complaints involve digital footprints, when regulatory agencies start asking questions. We make sure your digital response is not only smart—but safe.

Because in today’s world, a cyber incident isn’t just an IT issue. It’s a legal risk. A PR risk. A trust risk.

And those are risks you can’t afford.

When you hire Potter & Co., you’re not just hiring a response team. You’re hiring a quiet partner who sees the whole field. Who understands how the narrative could evolve, how the media could run with the story, how internal leadership might splinter. And who protects you at every layer of that threat.

If you’re already in the middle of a breach, we can help.

If you think something is wrong but can’t confirm it, we can help.

And if you haven’t been targeted yet—but you know it’s only a matter of time—we’re already late.

This isn’t cybersecurity for optics.

It’s cyber intelligence for survival.